Britten Faculty Logo
The Edge
The Lodge
Logo File Types
JPG
The JPG files that have been provided are for web use only. If a high resolution JPG file is required to use for print purposes, please speak to your marketing representatives.Please note: there is no JPG file type available for the white logo due to the requirement for a transparent background.
SVG Files
The SVG files that have been provided are for web use only. These files have transparent backgrounds and can be easily scaled from small to big without loss of quality.
PNG Files
The PNG files that have been provided are for web use only.
Logo Spacing
To ensure the logos remains legible and to maintain integrity, it is advisable to keep the surrounding areas of all variations of the logos above clear of other elements.
The minimum clear space for the additional logos are defined by the height of one or two letters taken from each logo.
(Please see diagram for further guidance)
Additional logo usage
When placing any additional logos alongside the primary Ipswich School logos, spacing and placement should be considered carefully.
For printed collateral it is advised that the additional logos for example, ‘The Edge’ should be placed in the top left of the document and the Ipswich School primary logo at the bottom right. Alternatively both logos can be placed at the bottom (please see examples below).
Future Brands
When a new logo is introduced to the Ipswich School suite it is important to consider the following factors to ensure consistency remains throughout the brand.
Colour: All new logos should adopt the Ipswich school colour palette. The Ipswich school navy should be used as the primary colour and the gold for the secondary colour to highlight a select few elements within the logo design.
The logo should be flexible enough to be reversed out white, allowing for maximum visibility and versatility when placed on the Ipswich School navy background.
Typography: Where possible the Ipswich School primary typeface, Source Sans Pro, should be used and in similar or the same weights as the existing logos in the suite.
Size and placement:
Any new logos should sit comfortable alongside the existing logos in the Ipswich School suite. When placed together all logos should sit on the same base line and should be sized so that each are in proportion.
Box device: Where possible any new logos should be placed in the Ipswich school box device ( as shown above with The Lodge logo).
Logo Don’ts
It is important that the Ipswich School logos remain consistent. Do not alter or manipulate the logos, or combine with previous logos or designs.
The Ipswich School logo marks must be used as provided with no modifications. Do not remove, distort or alter any elements of the marks. This includes changing any colours, shortening or abbreviating.